Safety Campaign

“Turn on your mind, turn off the danger!”

A national educational campaign by ENERGO-PRO that teaches children how to use electricity safely through games, practical tasks, and fun characters.
White building facade with windows and a blue and black Energo-Pro logo sign mounted near the roof.
About the campaign

Electricity is an integral part of our daily lives, yet for children, it often remains "invisible" and difficult to understand. That is why safe usage must be explained early on, in simple and accessible language. With the "Switch on your mind, switch off the danger!" campaign, ENERGO-PRO focuses on prevention and building good habits from a very early age. The approach is educational and playful, avoiding fear and focusing instead on conscious and responsible behavior. The campaign is nationwide and is being implemented with the informational support of the Ministry of Education and Science and in partnership with educational institutions.

Useful information

Training materials

The campaign in numbers
3000+
Trained children
100+

Trained teachers

50+

Schools and kindergartens

20+
Locations
Who is it intended for?

The campaign is aimed at:

  • Kindergarten children (4th age group)
  • Students from 1st to 4th grade in the first stage of the campaign
  • Students in junior high school classes in the subsequent stages of the campaign
  • Teachers who lead the classes
  • Directors and managers of educational institutions
Дете държи стиснати длани с илюстрация на светеща крушка над тях.
Две жълти костюми на светкавици с усмихнати лица, черна шапка и папионка на едната, червен панделка на другата, държащи се за ръце.
The heroes of the campaign — Tokcho and Lightning

To make the rules easier to remember, the campaign has its own characters — Tokcho and Flash, who are part of all the materials and make learning an interesting and engaging process.

They help children:

  • Recognize dangerous situations
  • to think and discuss
  • to make a safe choice
Frequently Asked Questions
What are the requirements for participating in the "Tokcho and Svetlavichka on a Summer Mission" competition?

Children aged 6 to 12 are eligible to participate in the competition, divided into two age categories: 6 to 8 years old and 9 to 12 years old.

Participants must create a drawing on the theme "Tokcho and Svetlavichka on a Summer Mission," showing how the campaign characters help children stay safe during the summer. The drawings can depict safe outdoor play, the safe use of electricity at home, recognizing and avoiding dangerous situations, caring for loved ones, or other summer adventures related to the message "Switch on your mind, switch off the danger!"

You can find all the details on when and where to submit your drawings, as well as when the winners will be announced, here: https://www.energo-pro.bg/novini/energo-pro-obyavyava-konkurs-za-detska-risunka-tokcho-i-svetkavichka-na-lyatna-misiya-i-razdava-100-broya-sportni-nagradi.

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Can the materials be used by teachers independently?

Yes. A section with educational materials designed to support teachers in presenting topics on electrical safety is available on the campaign page.

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Can a kindergarten or school join the campaign?

Yes. The campaign is being implemented with the informational support of the Ministry of Education and Science and in partnership with educational institutions across the country. The training uses specially developed materials and activities that present electrical safety rules in an accessible and understandable way.

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Why is it important for electrical safety training to start at an early age?

Electricity is a part of everyday life, but its dangers are often invisible and difficult for children to understand. That is why early introduction to basic safety rules helps build good habits from a young age.

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What are the main goals of the campaign?

The goal is for children to gain knowledge and habits for the safe use of electricity, to recognize risks, and to know how to act in a dangerous situation. The campaign focuses on prevention and conscious behavior without creating fear in children.

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Who is the campaign aimed at?

The campaign is designed for kindergarten children and students and is conducted in three stages. The first stage includes children in preschool and primary education, the second stage covers middle school students, and the third stage focuses on high school students.

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What is the "Switch on your mind, switch off the danger!" campaign?

"Switch on your mind, switch off the danger!" is an educational campaign by ENERGO-PRO for the safe use of electricity at home and outdoors. Through a gamified approach and accessible messaging, it helps children recognize hazardous situations, avoid risks, and build proper habits for safe behavior.

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Have more questions?